Is your website not showing in Google?
I will explain the reasons why your site not appearing in the Google search results and how to fix it.
After spending a lot of money on having a smart, stylish, and professional website designed, you are concerned to find that it’s not listed or showing up in Google.
Have you done something wrong with your site? Was your web designer not as skilled as you thought?
First things first, it’s important to realise that there is a range of reasons as to why your website may not be listed or showing up in Google or on other search engines.
Below are the most common causes of these issues and advice on how to fix them.
Reason # 1 For Not Showing in Google: The site hasn’t been indexed yet
Usually, a new website doesn’t have any inbound links pointing to it, which means that it’s not easy for search engines to find it. For this reason, sometimes it can take around a week, maybe a little longer, for your site to be indexed.
You can manually submit new content to Google and other search engines.
Useful Resources to Get Your Site Indexed:
- How to manually submit your website to Google
- Check your Google index status
- How to manually submit a site to Bing
Reason # 2 For Not Showing in Google: The site isn’t optimised properly
Another reason that your site may not be ranking in Google could be because it hasn’t been properly optimised.
The fact is that when bots and spiders crawl a website, they look for different things than what we look for.
They look for meta tags, keyword density, relevant content and many other factors. If the site isn’t properly optimised and these things haven’t been properly set up, then the crawlers won’t find enough information to index your site, it’s as simple as that.
The key to dealing with this issue is to hire an experienced search engine optimisation specialist who can improve your site’s SEO, helping to boost its page rank in Google.
How To Optimise Your Website:
- How to optimise web pages for better Google rankings
- SEO basics: 22 essentials you need for optimizing your site
- 10 Simple Steps to Optimise Your Web Pages for Search
Reason # 3 For Not Showing in Google: There isn’t enough quality content
If a website’s content isn’t of a high enough quality, it will impact the ranking of the site in Google and other search engines.
That’s why it’s important to ensure that the content on your website, whether that’s web content or blog posts, or both, is of a high quality.
This means each page or post should be long and very informative and that any keywords you use are included naturally into the content.
Keyword stuffing harms a website’s rank in Google,
How To Create Quality Content For Your Website:
- How to Create Great Content for Your Website
- The Nine Ingredients That Make Great Content
- The Ultimate List of Free Content Creation Tools & Resources
Reason # 4 For Not Showing in Google: Too much keyword competition
A lot of people don’t realise it, but you have to be smart about the keywords that you use in your content. You see keywords and key phrases are competitive, which means that using the same keywords that everyone else is using won’t reap the results that you want.
You need to target keywords that are less competitive, that will increase your site’s chances of ranking higher in Google and other search engines. For this, working with an SEO specialist is advisable.
How To Find Low Competition Keywords:
- How to Find High Volume Keywords that Aren’t Competitive
- The Secret to SEO Success: Find Low Competition Keywords
- Keyword Research & Strategy with Keyword Planner
There you have it, everything that you need to know about why your website isn’t listed or showing on Google.
If you have any suggestions or questions please comment below.